Feature Sponsorship
Note: This feature is only available on mobile applications (iOS, Android, React Native) and web.
On CTV platforms, interactive features are not supported directly, but you can enable a second screen setup so viewers can participate from their phone while watching on TV.
Interstitial Ad Units:
Short, animated ads appearing each time a user opens a StreamLayer feature.
Interstitial Example
Footer Branding:
Static brand logo fixed permanently to the bottom of each feature.
Prediction + Footer Branding
Gamification Sponsorship:
Sponsorable elements are presented throughout the Gamification feature, with the ability to have sponsor branding on notifications, questions, leaderboards and resolutions.
Trivia + Footer Branding
Additionally, sponsors can be associated with Watch Party in a number of different ways, including a "splash screen" takeover that precedes all Watch Parties as well as a persistent Watch Party "bug" that follows the participants' thumbnail images while in a Watch Party. View the Watch Party demo video for examples of Watch Party sponsorship elements.
Monetization Opportunities
- Additional Inventory: Generate incremental ad inventory such as overlay branding and interstitials, without disrupting traditional ad breaks.
- Reduced Ad Avoidance: More relevant and less intrusive ads protects existing ad revenue and ensures ads reach their intended audience.
Sponsorship is managed in StreamLayer Studio. You can learn more about how how sponsorship and advertising is managed by checking out this overview
Updated 6 months ago